Editorial policy

Curious Beauty Review aims to make beauty coverage clear, fair and useful without turning uncertainty into certainty or appearance into an obligation.

Accuracy and clarity

We check wording, distinguish established definitions from interpretation, and make limits clear. Where a claim is uncertain or depends on context, we say so rather than presenting it as universal. Readers can contact us through the Contact page to flag a factual error or unclear passage; we review corrections and update material when warranted.

Independence and partnerships

Editorial decisions are made separately from commercial collaborations. Any paid, gifted or partner-supported material is clearly identified where it appears, so readers can tell its nature. A collaboration does not guarantee a favourable assessment or editorial coverage.

Images and illustrations

Images are chosen to support the subject and not to imply that a particular appearance is a standard. Some illustrations may be AI-generated; when they are, they are identified as such. Illustrations are not evidence of product performance or real-world results.